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It is sometimes argued that since it would be absurd to outlaw passenger conversation, we should not regulate the presumably equivalent act of using the phone while driving. To reveal the spuriousness of this argument and to help urge drivers to refrain from using the phone while behind the wheel, we must draw on two decades of data on smartphone-induced driving impairment, and we need to consider ideas from both the postphenomenological and embodied cognition perspectives. In what follows, I expand on the notion of the "cognitive niche" (that is, the idea that our cognitive processes are facilitated by our human-built environments) and develop the corollary notion of the "experiential niche" to describe how our surroundings can prompt a particular phenomenological quality and organization to our lived experience. I argue that conceiving of the car as a cognitive-experiential niche is useful for articulating the crucial differences between passenger and smartphone conversation and helps make the case that we must regulate smartphone use while driving.

DOI: 10.1007/s13347-017-0297-8

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