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(1973) Studies in East European Thought 13 (1-2).
The Soviet folktale as an ideological strategy for survival in international business relations
Dean Grimes Farrer
pp. 55-75
Part of Soviet education is the use of the folktale with a message. This message includes forming attitudes toward foreigners. Among the foreigners so depicted are capitalists and businessmen. For fruitful negotiations with the Soviets, it will pay to know how they view their Western counterparts.
Publication details
DOI: 10.1007/BF01044328
Full citation:
Grimes Farrer, D. (1973). The Soviet folktale as an ideological strategy for survival in international business relations. Studies in East European Thought 13 (1-2), pp. 55-75.
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