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249431

2018

ISBN n/a

The American Journal of Semiotics

Applied brand semiotics

Vol. 34 (3-4)

Publication details

Full citation:

(2018). Applied brand semiotics. The American Journal of Semiotics 34 (3-4).

Table of Contents

Introduction

Pelkey Jamin; Pereira Michael

263-271

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Legendary brands and economic value

Bankov Kristian

273-291

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Possibilities of materiality

Biedziński Maciej

293-311

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Visual identity

Skaggs Steven

313-330

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The semiotic layers of instagram

Cara Mariane

331-352

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Life's a circus

Marques Sónia

353-370

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Packing in meaning

Lemon Mark

371-398

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Hypothetic inference as "peculiar musical emotion"

Stampfl Barry

399-430

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The Greimas centennial in review

Nuessel Frank

431-451

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Visualizing semiotics and semioticizing vision

Shank Gary D.

453-461

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